AI Insights · Timothy · April 2024
Top 5 Film & Television Apps in the United Kingdom - Q1 2024
An overview of the performance of the top 5 Film & Television apps on a unified platform in the UK during Q1 2024, highlighting trends in weekly downloads, revenue, and active users.
During the first quarter of 2024, the top 5 Film & Television apps in the United Kingdom demonstrated varying trends in weekly downloads, revenue, and active users. Let's explore the performance of Disney+, ITVX, Crunchyroll, Netflix, and Paramount+.
Disney+ experienced a significant peak in weekly revenue, reaching approximately $1.7M in the final week of February and again in the last week of March. Weekly downloads saw an upward trend towards the end of the quarter, with a notable increase to around 88K in the week of March 11. The app maintained a strong user base, with weekly active users fluctuating between 3.1M and 3.7M throughout the quarter.
ITVX showed a steady increase in weekly revenue, peaking at around $265K in the week of January 22. Weekly downloads had a noticeable spike in mid-January with approximately 76K and again in early March with about 77K. However, weekly active users saw a significant drop from 474K in mid-March to 210K by the end of the quarter.
Crunchyroll had a consistent performance in terms of revenue, peaking at around $216K in early March. Weekly downloads remained relatively stable, with minor fluctuations, averaging around 12K throughout the quarter. The number of weekly active users was steady, hovering around 440K.
Netflix experienced a decline in weekly revenue towards the end of the quarter, dropping from approximately $214K in early January to around $176K in the last week of March. Weekly downloads also showed a decreasing trend, starting at about 90K in the first week of January and ending at around 69K by the end of March. Despite these declines, the app maintained a high number of weekly active users, averaging around 5.8M.
Paramount+ exhibited a steady performance in weekly revenue, peaking at approximately $203K in early March. Weekly downloads showed a downward trend, decreasing from around 50K in the first week of January to about 33K by the end of March. The app's weekly active users remained relatively stable, averaging around 220K throughout the quarter.
These insights are based on data from Sensor Tower, where more detailed analytics and trends can be found.
